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comparison · for online coaches

The best coaching apps and software for online coaches in 2026.

For an online coach who sells training and nutrition as one service, the best coaching app is Coachway, our own platform: workouts, meal plans, food logging, check-ins, chat and payments through your own Stripe on one plan, EUR 69 a month including 5 clients, plus EUR 9 per extra client. Pick Trainerize or TrueCoach for workout-first coaching in North America. Below we compare 14 apps by client allowance, free-plan limits and the total at your actual client count.

By Markus Evers · Updated November 12, 2026

How this comparison is made: we check every competitor's pricing and features against their live websites and re-verify them on a recurring basis. We build Coachway, so we flag it wherever it appears, we credit real competitor strengths, and we say who each platform fits better than us. Browse all platform comparisons.

the short version

The best coaching app for an online coach who sells training and nutrition as one service is Coachway, our own platform. The workout builder (1,800+ exercise videos), the meal planner (1,100+ recipes), client food logging with barcode scanning, check-ins, chat and payments through your own Stripe sit on one plan: EUR 69 a month including 5 clients, plus EUR 9 per extra client (USD 79 + 10, GBP 59 + 8). Pick something else if your coaching is workout-first in North America (Trainerize or TrueCoach), if you want your own App Store listing (FitBudd), or if you sell live sessions and need booking, which Coachway does not do.

For a free start, QuickCoach Free covers up to 20 clients, Everfit Starter five and Trainerize Free one; those client limits do not mean the plans include the same nutrition, automation or branding functions. Coachway has a 14-day trial of the full paid plan, with a card required, rather than a permanent free tier.

For a paid shortlist of coaching apps or online coaching software, choose by the job you need to complete: program delivery, nutrition feedback, recurring check-ins, client communication or business administration. Test the coach interface and the client app separately. Compare the required plan, billing period, payment fees and export support before choosing a platform. Not sure where to start? The coaching platform fit finder asks six quick questions and points you to a shortlist.

What is the best online coaching software?

Online coaching software is the coach side of an online coaching app: the dashboard where you build programs and meal plans, review check-ins, message clients and bill them, paired with the client app your clients open on their phones. For a coach who runs training and nutrition as one service, Coachway is our pick because it holds both jobs on one plan: workouts, meal plans, food logging, check-ins, chat and payments through your own Stripe for EUR 69 a month up to 5 clients, then EUR 9 per extra client. For workout-first coaching in North America, Trainerize or TrueCoach are the established choices; for a free start, Everfit Starter or QuickCoach Free; for your own app-store listing, FitBudd. Where Coachway loses: there is no free tier, no session booking and no store listing under your own name, and it has fewer third-party integrations than the decade-old platforms. The pick-by-situation table gives the reason and what to check for each choice.

What are the best free coaching apps for online coaches?

For online coaches who want to start free, the main permanent free plans in 2026 are QuickCoach Free (up to 20 clients), Everfit Starter (up to 5), HubFit Free (up to 2) and Trainerize Free (1 client). All four are permanent free plans rather than trials, but the free tier usually holds back features: on QuickCoach, nutrition tools, branding and full workout history sit on the paid Pro plan. Pick a free plan by the features your service needs, not only the client limit. Coachway, our own platform, has no free tier; it offers a 14-day trial of the full paid plan, with a card required.

A permanent free allowance, a trial of paid features and a free client login are three different offers, so free coaching software is only free for the work its plan includes. The client limits below were re-checked on the vendors' own pricing pages on October 24, 2026, and HubFit's on November 4, 2026. For every free plan and what each one holds back, see our guide to the best free coaching software and apps.

PlatformFree allowanceCheck before relying on it
QuickCoach FreeUp to 20 clientsNutrition, branding and full workout/file history are listed under QuickCoach Pro.
Everfit StarterUp to 5 clientsCompare the Starter feature list with Pro; the same client limit does not mean the same functions.
HubFit FreeUp to 2 clients; no card requiredCustom branding and your own Stripe start on HubFit Premium (USD 69/mo).
Trainerize Free1 coaching clientMore clients require a paid plan. Check required add-ons separately.
Coachway trial14 days; card requiredPaid subscription after the trial unless cancelled under Billing; no permanent free tier.

For a longer shortlist, see free coaching apps compared. To evaluate paid functions during a trial, use the ten-task trial scorecard.

the basics

What is a coaching app, and what should it do?

A coaching app is software an online coach uses to deliver a service remotely: the coach builds workout programs and meal plans, reviews check-ins and messages clients, and the client follows the plan, logs workouts and food, and replies from an app on their phone. Most coaching apps have two sides, a coach dashboard and a client app. For an online fitness or nutrition coach, the key features are a workout builder, nutrition tools, structured check-ins, in-app chat, progress tracking and payments. A coaching app for personal trainers moving online replaces the usual mix of spreadsheets, chat apps and PDF programs with one tool.

The coach-facing side of these online coaching tools, where client information, programs, meal plans and billing live, is what most people mean by personal trainer software. If you are still setting up the business side, our guide on how to start an online coaching business covers the steps around the software. For health and habit coaches, the client-app comparison across ten wellness tools is in which health coaching apps give the client an app. Here is the feature checklist that matters:

  • Workout builder. Supersets, dropsets, AMRAP, warm-up sets, progressive overload, per-set logging, a rest timer, video demos, and an exercise library - enough to program properly, not just send a PDF.
  • Nutrition and meal planning. Macro targets, meal plans, and food logging so you can coach nutrition, not just training.
  • Check-ins. Structured weekly check-ins with photos, metrics, and your feedback in one thread.
  • Messaging and progress. In-app messaging plus progress tracking to keep clients accountable between check-ins.
  • Payments. Integrated billing. The key question is whose account collects the money - more on that below.
  • A client app. One the client actually opens every day, included in the price and in their own language.
Inside Coachway Coachway inbox - the client conversation open beside the full client profile on one screen
Messaging beside the full client profile on one screen - the checklist item most coaches try to fake with a mix of text messages, DMs and a separate check-in form. See the Power Panel
the software and the app

What are the best coaching apps and online coaching software?

The best apps for coaches depend on what your service includes, because online coaching software and a coaching app are two halves of one tool: the coach dashboard and the client app. For coaches who deliver training, nutrition, check-ins and billing as one service, Coachway, our own platform, puts all four on one plan, EUR 69 a month for up to five clients. For workout-first coaching in North America, Trainerize or TrueCoach. For a free start, Everfit Starter (5 clients) or QuickCoach Free (20 clients). For your own App Store listing, FitBudd. Coachway does not do session booking, so pair it with a booking tool if you sell live sessions.

Every one of the 14 tools compared on this page ships both halves. For the platform view of the same field, priced at 50 clients, our guide compares the best online coaching platforms. The table gives each situation its pick, the reason from the comparison rows and the thing to check before paying.

The best online coaching software by situation, with the pick, the reason from the comparison table and what to check first
SituationThe pickWhy, by the comparison table belowWhat to check first
You deliver training, nutrition, check-ins and billing as one serviceCoachwayClient app included plus native nutrition, meal planning and check-ins, with payments through your own Stripe, on per-client pricingThat the client half is included rather than an add-on, and that billing runs in your own Stripe account
You are workout-first in North AmericaTrainerize or TrueCoachMature workout builder and large install base; large exercise video library and fast deliveryTrainerize's branded app is a paid monthly add-on; TrueCoach payments run via Stripe in select regions only
You need a free start with a small client listEverfit, QuickCoach or FitSWEverfit Starter up to 5 clients, QuickCoach Free up to 20, FitSW free entry tierThe free tier's feature list, not its client limit: nutrition, branding and history often sit on the paid tier
You want your own listing in the app storesFitBuddFitBudd's fully white-label app on the coach's own App Store and Play Store listingPer-client pricing on FitBudd. Kahunas's white label, from 200 seats (at least USD 200 a month), is a branded web app installed from your own link rather than a store listing (kahunas.io/features/branded-app).

The coach-side comparison, scored on the six jobs a business runs, is in personal training business software; for health and habit coaches, the client-app comparison is in which health coaching apps give the client an app.

before you compare features

One app or two? Check this before anything else.

A coaching platform has two audiences, and the App Store listing tells you how the vendor resolved that. Some ship a single app that both you and your clients open, with the interface changing by role. Others ship two: a polished client app, and a separate companion app for coaches. It sounds like a detail. It decides what your working day feels like, and it is the thing a feature table will never show you, because you will never be the one using the client app.

Reading the store listings themselves rather than the marketing pages, here is how eight of the platforms in this guide have answered it. Every figure below was read off the App Store listing on 4 August 2026.

Platform What the coach opens What the client opens
Trainerize One app for both roles, 4.9 from about 66,000 ratings. Coaches create the account and invite clients into the same app.
Kahunas Kahunas's current client app is a web app that clients install from their coach's link (kahunas.io/features/web-app). Its App Store listing is one app for both roles, 3.3 from 73 ratings on 4 August 2026, and splits its description into an Online Coaches section and a Clients section.
My PT Hub One app for both roles, 4.1 from about 1,900 ratings. Its listing says you and your clients both access the same software and app.
Everfit Everfit for Coach, 4.5 from 172 ratings. Everfit - Train smart, 4.7 from about 2,700 ratings.
Virtuagym Virtuagym Coach, 4.7 from 338 ratings. Virtuagym: Fitness & Workouts, 4.8 from about 8,100 ratings.
TrueCoach TrueCoach Connect, 1.8 from 84 ratings. TrueCoach, 4.9 from about 35,000 ratings.
PT Distinction No coach app listed. The web tool is the coach side. PT Distinction, 4.2 from 119 ratings, described as being for clients of trainers who use it.
Hevy Coach Hevy Coach, 5.0 from 3 ratings. Too few to mean anything either way, which is itself worth knowing: the coach app is new. Clients use the Hevy consumer app, so they see no coaching brand at all.
Coachway A web dashboard, in eight languages, holding the inbox, check-ins and the client file on one screen. A native iOS and Android app, in eight languages, carrying your plans, check-ins and prices.

Store ratings are a starting point for investigating an app, not a measure of uptime or a controlled comparison of coaching workflows. Coach and client listings can have very different review counts and audiences. The figures above are dated observations from August 4, not live ratings. Read recent reviews for the role and device you will actually use, then try that workflow yourself.

How to use this when you shortlist: open the vendor's App Store page and look for a second listing with the word coach, trainer or connect in the name. If it exists, read its reviews specifically, because those are written by people doing your job. Ratings and counts move, and a coach app will always gather fewer ratings than a client app simply because there are fewer coaches than clients, so treat the figures above as a snapshot checked in August 2026 rather than a fixed score. We have deliberately not put a Coachway star rating in this section, because we have not pulled our own numbers to the same standard, and mixing an unsourced figure into a sourced comparison would be dishonest.

the criteria

How we compared the coaching apps.

We build Coachway and have worked with online coaches across several European markets. This guide compares published capabilities and pricing with the tasks those coaches need to complete. Free-plan allowances were rechecked on the vendors' own pricing pages on October 24, 2026; the September 5 update rechecked the pricing details identified below, such as FitSW's tier selector; the dated App Store table retains its August 4 observations. It does not represent a new hands-on test of all 14 platforms. Use the trial scorecard to record your own test results, including steps, time and missing functions.

at a glance

The 14 coaching apps, compared.

App Best for Standout Price signal
CoachwayCoaches who want an all-in-one platformClient app included plus native nutrition, meal planning, and check-ins; own StripePaid monthly, per-client pricing
TrainerizeWorkout-first coaching in North AmericaMature workout builder and large install base; Trainerize's branded app is a paid monthly add-onFree tier, then paid monthly plans (USD)
TrueCoachSimple, fast workout deliveryLarge exercise video library; TrueCoach payments via Stripe in select regionsPaid monthly plans by client tier (USD)
KahunasKahunas: branded app bundled with 1:1 coachingKahunas: white-label app from 200 seats; no commission on your salesPer-seat monthly pricing, cheaper per seat as you grow (USD)
PT DistinctionNutrition-led coaching in English marketsDeep, customizable programming and nutrition; PT Distinction's branded app on higher plansPaid monthly plans with per-client overage (USD)
EverfitA free start and a modern feelGenuinely generous forever-free tier for small client listsFree tier, then paid monthly plans (USD)
FitBuddFitBudd: a standalone, own-listing branded appFitBudd's fully white-label app on the coach's own App Store and Play Store listingPaid monthly plans, per-client pricing (USD)
My PT HubA simple, affordable first platformMy PT Hub: flat-rate unlimited-client mid tier; branded app as an add-onFree Lite plan (1 client), then paid monthly plans (EUR on the live page)
TraineroTrainero: Nordic and DACH coaches wanting a localized client appTrainero's client app translated into many languages; coach receives payments directlyTwo paid tiers, unlimited clients (USD/EUR by locale)
HubFitHubFit: habit- and challenge-led engagementHubFit's branded client app with challenges and live leaderboards; own StripePaid monthly plans with client caps (USD)
Hevy CoachLifters who already use the Hevy appClients train in the polished consumer Hevy app, free to themPublished per-tier monthly pricing (USD)
CoachAccountableAccountability-led, non-fitness-specific coachingCoachAccountable's branded home-screen web app; bills through your own Stripe, Square, or PayPalPaid monthly plans by active client count (USD)
FitSWIn-person, hybrid, and online trainers on a budgetFree entry tier; a true custom app is a one-time add-onFree tier, then paid monthly plans (USD)
QuickCoachQuickCoach: lean, free workout-and-habit coachingQuickCoach: free up to 20 clients; Pro adds branding, nutrition and full historyFree plan, then a single flat Pro plan (USD)

Pricing and feature tiers change often - always confirm current rates on each provider's own pricing page. The full breakdown of the leading apps is below. If you are weighing a switch, the coaching tool stack cost calculator adds up what you already pay across every tool each month, which is the number any of these should actually be compared against.

02 · workout-first, north america

Trainerize

One of the most established workout-first coaching apps in North America. Trainerize describes itself as "The #1 coaching app to better engage your clients" on its own homepage. That same page states that 400K+ personal Trainers and coaches and 45k+ health and fitness businesses power their coaching and member experience with the platform (trainerize.com, as of August 2026), one of the larger installed bases among the apps compared here. Strong if your coaching is primarily training programming with lighter nutrition tracking. A branded client app is available as a paid add-on, and pricing scales with client count and the add-ons you select.

PricingPaid monthly plans that scale with client count.
Best forWorkout-led coaches in North America.
Branded appTrainerize: paid add-on, extra monthly fee.
LanguagesTrainerize: English-first.

The trade-off: Nutrition tools are lighter than nutrition-led platforms, and native-language support for Nordic and DACH coaches is limited. If those trade-offs matter to you, we compare the strongest Trainerize alternatives in a separate guide, and weigh it directly against Everfit in our Trainerize and Everfit comparison.

03 · simple workout delivery

TrueCoach

Clean, fast workout delivery with a large exercise video library, and a favorite among coaches who want the training side to feel effortless. Pricing is charged by client count on paid monthly plans, and a branded app is available on higher tiers.

PricingPaid monthly plans by client tier.
Best forCoaches who want simple workout delivery and a video library.
Branded appAvailable on TrueCoach's higher tiers, extra cost.
LanguagesEnglish.

The trade-off: Lighter on nutrition and automations than the all-in-one platforms.

04 · branded app + 1:1

Kahunas

A coaching app built around 1:1 coaching and a branded client app, with group and community features available alongside individual clients. A fully white-label app unlocks at 200 seats (USD 1.00 per seat a month, so at least USD 200 a month), so it fits a larger roster that wants its own branded app bundled with personal coaching.

PricingKahunas bills per seat (an active client or team member): USD 5.00 a month at 3 to 24 seats, falling to USD 0.50 at 1,000+; 14-day free trial.
Best forKahunas: coaches who want a branded app bundled with 1:1, plus optional community.
Branded appKahunas white label unlocks at 200 seats (at least USD 200 a month).
LanguagesEnglish.

The trade-off: Features unlock by seat tier on Kahunas's pricing page: recipes, automations and Zapier from 25 seats, communities from 100 and the white-label app from 200 (kahunas.io/pricing, checked 11 November 2026).

05 · nutrition-heavy, uk

PT Distinction

A UK-built coaching app with strong nutrition tooling and a self-serve trial. Per-coach pricing with included client counts, on paid monthly plans. PT Distinction's interface is a touch older than the newest apps, but the depth in nutrition planning and habit tracking is genuine.

PricingPaid monthly plans with included client tiers.
Best forNutrition-led coaches in the UK and English-speaking markets.
Branded appAvailable on higher PT Distinction plans.
LanguagesPresented in English.

The trade-off: The interface is dated compared with newer apps, and there is limited Nordic and DACH localization.

06 · free starter tier

Everfit

A modern-feeling coaching app with a free tier for small client lists and paid plans that scale up. A strong fit for new coaches who need to keep costs near zero while they build their first client base and learn the workflow.

PricingFree starter, then paid monthly plans.
Best forBrand-new coaches building their first client base.
Branded appHigher tiers.
LanguagesEverfit's client app in several languages; Everfit's coach side in English.

The trade-off: The free tier is genuinely useful, but you will graduate to paid quickly to unlock programming depth. Our head-to-head of Coachway and Everfit covers pricing, nutrition depth and languages.

07 · standalone branded app

FitBudd

A branded-app-first coaching platform built in Gurugram, India. Its signature is a fully white-labeled standalone app on the coach's own App Store and Google Play listing, so clients download your app, not a generic platform app. The branded in-app experience starts on the Pro plan; the fully standalone own-listing app sits on Super Pro with a one-time setup fee and your own Apple and Google developer accounts. Payments run through Stripe or PayPal with no FitBudd platform fee.

PricingPaid monthly plans on per-client pricing (USD); 30-day free trial.
Best forCoaches who want their own standalone, own-listing app.
Branded appFitBudd: in-app branding on Pro; full standalone white-label on Super Pro.
PaymentsStripe or PayPal, no FitBudd platform fee.

The trade-off: the standalone app needs your own developer accounts and a one-time setup, and several reviewers cite a click-heavy workout builder.

08 · simplest entry point

My PT Hub

Affordable, simple, and UK-built (West Sussex). Often the easiest here for a coach moving from spreadsheets to a real coaching app for the first time. Its mid tier carries unlimited clients on a flat monthly rate. Paid monthly plans (shown in euros on the live page), with a branded client app available as an add-on.

PricingFree Lite plan for 1 client, then paid monthly plans (EUR on the live page); 30-day free trial.
Best forFirst-time platform users with a small client base.
Branded appMy PT Hub's custom branded app and white-label app are paid add-ons.
LanguagesMy PT Hub: English-first.

The trade-off: Coaches tend to outgrow it as their client list and workflow get more complex.

09 · Trainero: localized client app

Trainero

A Finnish all-in-one platform (Vantaa, around since 2008) with a dedicated Coach App and Client App. Its standout is breadth of client-app translation - the vendor markets the client app in many languages, including the Nordic languages and German - so it is worth a look for coaches who want their clients in their own language. Both paid tiers include unlimited clients and co-trainers; a fully branded white-label client app sits on a quote-based Contact Sales tier. Payments go to the coach's own processor (Stripe among many) with no intermediary.

PricingTwo paid tiers (shown in USD on the US site, EUR on the EU site); 14-day free trial.
Best forTrainero: Nordic and DACH coaches wanting a localized client app.
Branded appTrainero: standard client app on paid tiers; white-label on a quote-based tier.
PaymentsTrainero: coach receives payments directly; Stripe among many processors.

The trade-off: tiers are capped by plan count rather than clients, and some reviewers find the meal-plan tools less flexible.

10 · HubFit: habits and challenges

HubFit

A broad all-in-one platform for solo coaches, online coaches, and gyms, with training, nutrition, check-ins, and habit tracking in every plan. Its marketed strength is engagement: habit tracking plus challenges with live leaderboards. A branded client app on iOS and Android and payments via your own connected Stripe both unlock from the Premium tier; the top tier scales by client count.

PricingFree plan for up to 2 clients (no card required), then paid monthly plans with client caps (USD).
Best forHubFit: coaches who lead with habits and challenge-style engagement.
Branded appHubFit custom branding unlocks from the Premium tier.
PaymentsHubFit: connect your own Stripe (from Premium).

The trade-off: HubFit's branding and payments gate at the mid tier, and its Nordic native-language coverage is partial.

11 · polished consumer client app

Hevy Coach

The coach-facing layer on top of the popular Hevy consumer lifting app. Clients log workouts in the standard Hevy app - which is highly rated and free to them - while the coach platform adds a program builder, a progress dashboard, client chat, and team coaching. The full per-tier pricing ladder is published, and there is no branded or white-label client app: everyone uses the consumer Hevy app.

PricingPublished per-tier monthly pricing (USD); 30-day free trial.
Best forStrength coaches whose clients already love the Hevy app.
Branded appNone; clients use the consumer Hevy app.
PaymentsHevy Coach: no built-in client billing; coaches bill clients externally.

The trade-off: Hevy Coach has no native nutrition, no structured check-ins, and no in-app payments - it is workout-delivery-first. If you need all three in one place, see how Coachway compares with Hevy Coach.

12 · accountability-led

CoachAccountable

A general-purpose coaching-business platform (US, since 2012) built around accountability between sessions: action plans, metrics and charts, worksheets, courses, group coaching, and recurring billing. The client experience is a branded web app added to the home screen - if you set up branding, the home-screen icon is your own logo - rather than a native app-store app. It is not fitness-specific, so there is no workout builder or meal database.

PricingPaid monthly plans by active client count (USD); 30-day free trial.
Best forAccountability-led coaching outside pure fitness.
Branded appCoachAccountable: branded home-screen web app, not a native store app.
PaymentsCoachAccountable: your own Stripe, Square, or PayPal, no added fee.

The trade-off: CoachAccountable has no fitness tooling and an English-only UI; reviewers describe it as feature-dense with a learning curve.

13 · free start, custom-app add-on

FitSW

FitSW describes a basic free account in its official FAQ. It supports basic workout, meal-plan and task creation, while receiving payments and live classes require a paid plan. Confirm the current client and usage limits, which the FAQ does not specify. Published monthly trainer prices include USD 19 for five clients, USD 29 for 15 and USD 49 for 30. Custom apps are separate purchases; assess their scope and ongoing costs before treating them as included.

PricingFree tier, then paid monthly plans by client count (USD).
Best forBudget-conscious trainers across in-person and online.
Branded appFitSW's custom app is a one-time add-on; paid plan required.
PaymentsFitSW's paid plans support payments and subscriptions; confirm current transaction fees.

Check before choosing: confirm the free-account limits and the required paid tier. During our September 5 browser check, selecting the 60-client tier reset the selector to five clients, although the FitSW page’s embedded price table lists USD 79. Ask FitSW to confirm that quote.

14 · free and lean

QuickCoach

QuickCoach’s current plan comparison offers Free for up to 20 clients, with reusable programs and a task library. Pro allows unlimited clients and adds branding, richer check-ins, nutrition tools and full workout/file history. The vendor describes client mobile and web apps. Compare the Free and Pro limits for your own workflow instead of assuming every function shown on the homepage belongs to Free.

PricingFree up to 20 clients; one flat Pro plan, unlimited clients (USD).
Best forCoaches who want a free, simple, no-frills tool.
Branded appQuickCoach: branded client experience on Pro; confirm the app-store listing you need.
NutritionQuickCoach: food search and macros on Pro; barcode scanning is a separate add-on.

Check before choosing: nutrition food search and full workout/file history are listed under Pro. Automated Coach Workflows and the Nutrition Booster Pack are separate QuickCoach add-ons. These distinctions matter even when your client count fits the free allowance.

use this page with ChatGPT

Run this comparison against your own client week with ChatGPT

Paste the table and your client week and the model returns the two rows that pass, the one that fails first as you grow, and the first thing to test in each trial, from the table only; it cannot see current pricing or your clients. Score the trials with the trial scorecard and the five criteria in how to choose an online coaching platform.

Run this comparison against your own client week with ChatGPT

When to use it: After the comparison table, before you start a trial.

What to paste in: The comparison table, your client count now and in a year, three must-have features, budget and country.

Below is a comparison table of coaching apps, copied from my reference page. My situation: [N] clients now and [N] expected in twelve months, the three features I cannot lose are [FEATURE 1, 2, 3], budget [AMOUNT] a month, and my clients are in [COUNTRY]. Using only the table, tell me which two rows pass and why, which one fails first as I grow, and the single thing to test on day one of each trial. Do not add features or prices that are not in the table; mark anything unsure with (unsure).

TABLE:
[PASTE THE COMPARISON TABLE]

if you only read one section

Pick by your situation, not the marketing.

  • You coach nutrition and training together and want it all in one app. Coachway or PT Distinction, with Coachway adding native-language support and your own Stripe.
  • You coach in Danish, Norwegian, Swedish, Finnish, German, Dutch or Spanish. Coachway's client app runs in all seven plus English, with each client picking their own language; the coach dashboard runs in them too, and you pick your own. In Norway the client food log is connected to Matvaretabellen, and in Denmark the whole food log is in Danish. The plan is priced locally too: 799 kr in Norway, 499 kr in Denmark and 749 kr in Sweden a month for up to 5 clients. Trainero also covers the Nordic languages at a flat EUR 30 a month. Local guides: Norway, Denmark, Sweden, and the Europe roundup.
  • You want a workout-first app for North America. Trainerize or TrueCoach.
  • You want a branded app bundled with 1:1 coaching. FitBudd, which sells branding on its higher tiers, or Kahunas, where white label unlocks at 200 seats (USD 1.00 per seat a month, so at least USD 200 a month). Coachway includes one client app on every subscription, in eight languages, but does not sell custom branding or a store listing under your own name. See branded app for fitness coaches for how branding tiers really work.
  • You are bootstrapping at 0 to 5 clients. Compare Everfit Starter (five clients), Trainerize Free (one client), and QuickCoach Free (20 clients). Check feature limits as well as client count.
  • You are moving off spreadsheets for the first time. My PT Hub for the gentlest learning curve.
  • Your bottleneck is admin, not programming. Compare the same tools as client management software for coaches - the ranking changes when check-ins, notes, and payments lead.

If one of those Coachway lines is your situation, the fastest way to settle it is 15 minutes with a coach who runs this app daily, or your own login for two weeks.

No charge today - cancel anytime under Billing.
why coaches pick Coachway

Why coaches pick Coachway as their coaching app

Coachway is the one row here where the client half is not an add-on. Clients open the client app in their own language, one of eight, while you run programming, nutrition, check-ins and chat from the coach app or the web dashboard - the same client file on either side.

  • One plan, not a stack. Workouts, native nutrition and weekly check-ins sit on the base subscription, so there is no separate meal-plan or check-in tool to buy alongside it.
  • Payments through your own Stripe. Client subscriptions land in your account, not a platform wallet.
  • Priced per client. EUR 69 a month covers your first five clients, then EUR 9 each - see the pricing page, and the personal trainer income calculator to weigh that against what a group of that size brings in.

See the real product

Coachway inbox - the client conversation open beside the full client profile on one screen

Inbox - The chat, the notes and the full client file open together - reply without digging through tabs.

the money question

What does a coaching app cost at your client count?

Compare the base plan and each required extra at the same client count. For example, at 20 clients Coachway’s base subscription is EUR 204 per month, Everfit Pro is USD 49 with monthly billing, and Kahunas is USD 62.50, because it bills 25 seats at USD 2.50 when that costs less than 20 seats at USD 5.00. These are different currencies and feature packages. Change the client count in the platform cost calculator to check the published tiers, then ask for a total that includes your required functions, taxes, payment fees and billing commitment.

Payments run through your own Stripe account; Coachway takes 2.4% per transaction, plus Stripe's own fees. The subscription itself takes no share of your coaching revenue. Across vendors, account ownership does not establish that active subscriptions or payment history can migrate automatically. See the dated vendor pricing table, free-versus-paid comparison and trial terms guide for the distinctions behind a quote.

already on an app?

How to plan a coaching-app switch

Ask for a sample export and check what the next platform can import. Client lists, programs, images, messages and billing subscriptions can require different processes. Rebuild essential templates and test a small group before moving the rest. Confirm access and the next payment date before ending the old subscription. Plan the timeline around the material that needs rebuilding, using the migration guide and tracker.

Coaching platform for online coaches

Every part of coaching,
on one screen.

Meal plans, workouts, check-ins, payments on your own Stripe, and a client app in each client's own language. It is the whole business in one place instead of a tab here, a spreadsheet there and your evenings gone. Tap through it below - this is the real product.

Product preview Coachway inbox - the client conversation open beside the full client profile on one screen
Message and client, one screen

Inbox

The chat, the notes and the full client file open together - so you reply without digging through tabs.

Every client, one clear list

Clients

Status and goal tags in a single table - see where all of them stand at a glance.

Plans built in minutes

Nutrition

Drag in real recipes, let the macros balance, and send a plan that looks hand-made.

Programs without the busywork

Workouts

Build training week by week from a full exercise library and assign it while the chat stays open.

Reviewed where you reply

Check-ins

Ratings, responses and the weight trend sit next to the conversation. Review, mark done, move on.

Onboarding that runs itself

Automations

Set the welcome flow once - messages and videos send on schedule while you coach.

From first message to signed

Leads

New, contacted, qualified, won - track every lead and where it came from in one pipeline.

Ask exactly what you need

Forms

Build check-in and onboarding forms from smart fields - measurements, photos, ratings, your own questions.

14-day free trial · Cancel anytime · 4.6 on Trustpilot

14-day free trial · Cancel anytime · 4.6 on Trustpilot

questions coaches actually ask

Frequently asked.

What are the best apps for coaches?

For online fitness and nutrition coaching, shortlist by the work you need to do: programs, nutrition, check-ins, communication and administration. This guide covers 14 options. Compare the required plan and test the coach and client roles before deciding. Coaching apps for a fitness service may differ from tools designed for life coaching or team-sport management.

Is online coaching software the same as a coaching app?

The terms often refer to the same platform, but the roles differ. The coach interface is where you build programs and review clients; the client app is where clients follow plans, log activity and reply. A platform may use one app for both roles, separate apps, a browser interface or a combination. Check the tasks available in each role.

What is the best coaching app for online coaches?

For a coach who sells training and nutrition as one service, the best coaching app is Coachway, our own platform: it puts workouts, meal plans, food logging, check-ins and chat in one client app, with payments through your own Stripe. It costs EUR 69 per month for up to five clients, then EUR 9 per extra client; Coachway takes 2.4% per transaction on payments through your Stripe, plus Stripe's own fees. For workout-first coaching in North America, Trainerize or TrueCoach; for a free start, Everfit or QuickCoach; for your own app-store listing, FitBudd.

What is a coaching app?

In this guide, a coaching app is software for a fitness or nutrition coach to assign plans, review activity and communicate with clients remotely. Some focus on program delivery; others also include nutrition, check-ins, payments and administration. The label alone does not establish which functions a plan includes.

Is there a coach app?

Yes. Most online coaching platforms come with a coach app or coach dashboard for building programs, reviewing check-ins and messaging clients, plus a client app on iOS and Android where clients follow the plan. Trainerize, TrueCoach, Everfit and Coachway all work this way. Coachway's coach dashboard and its client app both run in eight languages.

Do I need a separate app for clients?

Check how each platform separates coach and client roles. Some use one app with different permissions, others have separate apps or a browser interface. Coachway includes one native iOS and Android client app on every plan, in eight languages, carrying the coach's own plans, check-ins and prices; it does not sell custom branding. Branding inside a shared app is also different from a separate App Store or Google Play listing under your business name.

How much do coaching apps cost?

At 20 clients, examples of published monthly base prices are Coachway EUR 204, Everfit Pro USD 49 and Kahunas USD 62.50 (it bills 25 seats at USD 2.50, which costs less than 20 at USD 5.00). Those are different currencies and packages. Check required add-ons, taxes, payment fees and the billing commitment before comparing a complete quote.

What features should a coaching app have?

Start with the tasks in your service: build a program, change one exercise, review a check-in, give nutrition feedback and answer a client. Then check billing, language, staff access and exports if you need them. A feature is useful only if the required task works in the plan you intend to buy.

Can I switch coaching apps later?

Yes, but the export format and the next platform’s import support determine what can move. Programs, images, messages and subscriptions may need separate work. Test a small group and confirm the next billing date before ending the old service. An own Stripe account does not guarantee automatic continuity across platforms.

Are there free coaching apps for online coaches?

QuickCoach publishes a free plan for up to 20 clients, Everfit Starter covers five, HubFit's Free plan covers two, and Trainerize has a one-client free plan. Feature and usage limits differ. FitSW also describes a basic free account, but its FAQ does not specify the current client cap. Coachway offers a 14-day trial of its paid platform, with a card required; it does not have a permanent free tier.

What is the best app for remote or virtual coaching?

For remote coaching, test asynchronous communication, program delivery and the client’s ability to find and submit their next task. If your service includes live appointments, check scheduling and calls separately. The right choice depends on those tasks, the client’s device and language, and the required plan.

Which coaching apps are best for progress tracking?

Define what you need to track before comparing apps: workout sets, measurements, habits, nutrition logs or client-reported check-ins. Enter sample data and check the coach and client views, the history limit and the export. A progress-tracking feature label does not show which of those records are included.

What is an all in one coaching platform for trainers?

A single app that holds the client record and every job around it: workout programs, nutrition and meal plans, check-in forms, chat, progress photos and payments, so the trainer and the client each open one thing. Of the 14 apps compared here, our all-in-one pick is Coachway, our own platform (client app included, native nutrition, check-ins, automations and Stripe billing on one plan, EUR 69 a month up to 5 clients). Kahunas, which calls itself an all-in-one coaching platform, has workouts, nutrition tracking, check-ins and payments through your own Stripe or PayPal on every seat tier, with recipes and automations from 25 seats; Trainerize and Everfit are broad platforms with nutrition and billing on higher tiers or add-ons; PT Distinction includes nutrition and package sales on every plan; TrueCoach and Hevy Coach are workout-first apps that pair with a separate tool for nutrition and payments.

Can ChatGPT pick a coaching app for me?

It can filter the table you give it against your client count, must-have features and budget, which is a good way to get from many rows to two trials. It cannot see current pricing, free-tier limits or your clients, and it will invent a feature if the prompt lets it, so the prompt on this page restricts it to the table. The decision is made in the trial, with your own client week.

built for online coaches

Danish-built, down to the details.

coachway is developed in Denmark and built on more than six years of work with 150 online coaches. Billing runs through the coach's own Stripe account, so payments go directly to the coach, with EU VAT and invoicing handled automatically through Stripe Tax. Client data handling is GDPR-aligned, with export to CSV and PDF at any time, and the client app and the coach dashboard both run in eight languages - English, Danish, Norwegian, Swedish, Finnish, German, Dutch and Spanish. Most international coaching platforms offer none of the Nordic languages.

  • - Developed in Denmark, built on work with 150 online coaches over 6+ years
  • - Payments direct to your own Stripe, EU VAT and invoicing via Stripe Tax
  • - GDPR-aligned data handling, export to CSV and PDF at any time
  • - Client app and coach dashboard in eight languages
Also available in

See how Coachway works as your coaching app

Everything in this comparison - programming, nutrition, check-ins, messaging, and billing through your own Stripe - inside one app your clients open, in their own language. Start the 14-day free trial and use it with a real client week: no charge today, cancel anytime under Billing.

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