Trainerize pricing 2026: plans, add-ons, and real cost.
Trainerize pricing looks simple on the surface: a free plan, then Grow at USD 10/mo, Pro from USD 25/mo, Studio Plus at USD 275/mo and Studio Max at USD 380/mo per location. The catch is the add-ons. Taking payments, the branded app, and advanced nutrition are separate line items, so the real cost a working coach pays is usually higher than the headline. This guide lays out the full ladder, the three add-ons in plain numbers, and an honest look at where Coachway lands if you want everything in one predictable price.
By Markus Evers · Updated September 2026
How this comparison is made: we check every competitor's pricing and features against their live websites and re-verify them on a recurring basis. We build Coachway, so we flag it wherever it appears, we credit real competitor strengths, and we say who each platform fits better than us. Browse all platform comparisons.
the short answer
Trainerize costs USD 0 for 1 client (Basic Free), USD 9/mo for up to 2 clients (Grow), USD 23 to 225/mo on Pro (5 to 200 clients), USD 248/mo per location on Studio Plus (500 clients) and USD 342/mo on Studio Max (1,000 clients), all on annual billing. Month to month those are USD 10, 25, 275 and 380. Most coaches pay more than the headline: Stripe payments (USD 10/mo), the branded app (USD 169 one-time), and advanced nutrition (USD 20-45/mo) are paid add-ons.
All figures are USD as of 2026; check the vendor pricing page for current rates. This is the dedicated pricing breakdown - for the features, gaps and our overall take, see the full Trainerize review.
What are the Trainerize pricing plans?
Trainerize (ABC Trainerize, based in Vancouver, Canada) bills itself as "The #1 coaching app to better engage your clients" and publishes four named tiers. Each one is gated by a client cap, and on the Pro plan the price rises as that cap goes up. The Trainerize pricing page lists Grow at USD 10/mo, Pro from USD 25/mo, and Studio Plus at USD 275/mo per location, re-confirmed in August 2026. Here is the verified ladder, in USD as of 2026.
| Plan | Price | Client cap | What to know |
|---|---|---|---|
| Basic (Free) | USD 0 | Up to 1 client | A genuine free plan, but capped at a single client, so it is really for trying the product. |
| Grow | USD 9/mo | Up to 2 clients | The cheapest paid entry. The 2-client cap means most working coaches outgrow it almost immediately. |
| Pro | USD 23-225/mo (5 to 200 clients) | Up to 5, scaling to up to 200 clients | The plan most real coaching businesses land on. The price climbs as the client cap rises across the band. |
| Studio Plus | USD 248/mo per location | Up to 500 clients | For gyms and multi-coach studios. The per-location pricing adds up fast if you run several sites. |
| Studio Max | USD 342/mo per location | Up to 1,000 clients | The largest self-serve tier (USD 380 month to month). Above 1,000 clients, Trainerize quotes Enterprise pricing. |
One thing the table hides: those are Trainerize's discounted annual-billing rates, which is what its pricing page shows by default. Trainerize notes that annual billing saves around 10%, so paying month to month is a little higher - roughly USD 10/mo on Grow, from USD 25/mo on Pro, and USD 275/mo per location on Studio Plus. Pro is also a sliding scale rather than one price: Pro 5 is about USD 23/mo, while Pro 50 (up to 50 clients) sits closer to USD 122/mo on annual billing, so the base cost climbs as your client list grows.
Inside Pro, the price steps with the number of client seats you pick. On annual billing (checked on Trainerize's pricing page in September 2026) Pro costs USD 23 a month for 5 clients, USD 45 for 15, USD 71 for 30, USD 122 for 50, USD 162 for 75, USD 203 for 100 and USD 225 for 200, and past 200 clients you move to Studio.
Trainerize also offers a 30-day free trial of the paid plans with no credit card required. Pricing changes, so confirm the current figures on the vendor pricing page before you commit. For the wider field, see our ranked list of the best online coaching platforms for fitness coaches. If you want to set these tiers beside a per-client rival, we break down Kahunas pricing and My PT Hub pricing in the same detail, or rank all three side by side in TrueCoach vs Trainerize vs My PT Hub. For another tier-based fitness platform, our HubFit pricing breakdown covers its plans the same way.
The three add-ons that change the real Trainerize cost.
The plan price is only part of the story. Three of the features most coaches consider essential are sold separately on the Grow and Pro plans, which is why the advertised price and the bill on your card rarely match. Here are the three, in plain numbers.
-
Stripe Integrated Payments
USD 10/moRequired to take client payments inside Trainerize on the Grow and Pro plans. It is included on Studio Plus. You connect your own Stripe account, but the integration itself is a recurring line item on the lower tiers.
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Custom Branded App
USD 169 one-timeThe branded client app is a one-time fee of USD 169 on the Pro plan, and it is included on Studio Plus. It is a single payment rather than a subscription, but it is still a separate cost on top of Pro.
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Advanced Nutrition Coaching
USD 20 to 45/moBasic nutrition is included on the paid plans, but deeper nutrition tooling is an add-on: roughly USD 20/mo on Grow and the smaller Pro bands, scaling to about USD 45/mo on the larger Pro bands. It is included on Studio Plus.
Studio Plus bundles all three in, which is part of why it is priced at USD 248/mo per location. On Grow and Pro, treat each add-on as a real cost when you compare platforms, not a footnote.
What does Trainerize really cost?
The honest way to budget for any coaching platform is to take the plan price and add the features you will actually switch on. Trainerize cost works like this in practice: say you are on the Pro plan, you take client payments inside the app, and you want the deeper nutrition tooling. Your base Pro plan starts from USD 25/mo and rises with your client cap. On top of that, Stripe Integrated Payments is USD 10/mo and Advanced Nutrition is USD 20 to 45/mo. The branded app is a separate one-time USD 169 in the month you add it.
So a plan advertised from USD 23/mo can sit closer to USD 50 to 80/mo once payments and nutrition are live, with the app fee landing on top in month one. None of this is hidden, and Trainerize publishes its tiers clearly. The point is simply that the headline number is the floor, not the all-in cost. If you have been surprised by your bill, the add-ons are almost always why.
How much is Trainerize per month, all-in?
For a typical working coach on Pro who takes payments and wants the deeper nutrition tooling, the monthly Trainerize cost builds up like this. Every figure below is drawn straight from the tiers and add-ons already listed on this page.
| Line item | Typical cost |
|---|---|
| Pro plan (base, from up to 5 clients) | from USD 23/mo (USD 25/mo billed monthly) |
| Stripe Integrated Payments | + USD 10/mo |
| Advanced Nutrition Coaching | + USD 20 to 45/mo |
| Typical recurring all-in | ≈ USD 50 to 80/mo |
| Custom Branded App (month one only) | + USD 169 one-time |
The base Pro price also climbs as your client cap rises across the band, so a larger client list lifts every line above it. Confirm current rates on the vendor pricing page before you commit.
what you pay vs Coachway
That roughly USD 50 to 80/mo recurring (plus USD 169 in month one) is the honest number to hold up against alternatives. Coachway folds payments, the client app and nutrition into a single EUR 69/mo for up to 5 clients, then EUR 9 per additional active client, so the all-in and the headline are the same figure. If you are pricing the two against each other, the line-by-line breakdown is in Coachway vs Trainerize; if you want the wider shortlist of cheaper or more feature-complete options, Trainerize alternatives lines them up side by side.
One more cost line that is easy to miss: language. Trainerize is available in English only, per its own help center. There is no multi-language interface for you or your clients. That is not a fee, but for a coach serving Danish, Norwegian, Swedish, Finnish, or German speakers, it is a real limit on the client experience, and it is the gap the next section is about.
how Coachway compares
How Coachway pricing compares.
Coachway prices differently on purpose. It is EUR 69/mo for up to 5 clients, then EUR 9 per additional active client, with all features included rather than sold as add-ons. The things Trainerize charges separately for live in the base price: the per-client check-in forms and Power Panel review, the workout builder (supersets, dropsets, AMRAP, warm-up sets, per-set logging, rest timer, exercise video, templates, and PR tracking), the meal planner with 1,100+ recipes on the coach side, in-app chat and voice notes, step tracking, progress photos, PDF export, and the client app on iOS and Android. There is no separate payments add-on: you keep your own Stripe account so client payments flow directly to you, and Coachway\'s optional built-in payment system carries a small fee of about 2.4% only if you choose to use it. The client app is also written and checked by native-speaking coaches in Danish, Norwegian, Swedish, Finnish, German and English, which is the native-language coverage Trainerize does not offer. To be clear on scope: clients log food in the app against a 3.7 million item database with barcode scanning and a photo diary, and four access levels let you decide per client how much of that they see. There is no native scheduler built in.
Consider Coachway if: you want one predictable per-client price with payments, the client app, and nutrition included, and you serve clients across the Nordics or DACH. If your priority is the deepest North American exercise library specifically, Trainerize may still suit you. See the deeper head-to-head in Coachway vs Trainerize, the full Trainerize review, or the Coachway pricing page. If you are already on Trainerize, our guide on how to switch from Trainerize covers the export and the move.
Price Coachway at your own client count on the trial, with payments, nutrition and the client app already included.
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Which should you choose?
There is no single right answer. It comes down to how you want to be charged and who your clients are. Here is the fair way to land it.
- You want the cheapest possible paid entry and only have a client or two. Trainerize. Grow at USD 10/mo for 2 clients is hard to beat on headline price, as long as you do not need payments or the branded app yet.
- You want the deepest North American exercise library and a long track record. Trainerize. Its workout-first library and program builder are among the most established in the category.
- You want everything in one predictable price with no add-on surprises. Coachway. Payments, the client app, check-ins, and the meal planner are all in the base EUR 69/mo for up to 5 clients, plus EUR 9 per additional client.
- Your clients speak Danish, Norwegian, Swedish, Finnish, or German. Coachway. Trainerize is English-only; Coachway's client app is reviewed by native speakers across those languages.
- You run a gym or multi-coach studio. Trainerize. Studio Plus at USD 275/mo per location is built for that scale and bundles the add-ons in. Our studio software guide compares studio suites with coaching platforms.
Still weighing it up? If you are leaning away from Trainerize, our page on Trainerize alternatives widens the shortlist, the Everfit vs Trainerize head-to-head compares the two closest workout-first platforms, the Trainerize vs FitBudd head-to-head weighs it against the branded-app specialist, and the full field is ranked in the best online coaching platforms guide.
Trainerize pricing, frequently asked.
How much does Trainerize cost?
Trainerize pricing runs on a ladder (USD, 2026): free Basic for up to 1 client, Grow at USD 10/mo for up to 2 clients, Pro from USD 23/mo for 5 clients to USD 225 for 200, and Studio Plus at USD 248/mo per location for up to 500 clients, with Studio Max at USD 342 for up to 1,000 (both on annual billing; USD 275 and 380 month to month). Most coaches pay more than the headline, because payments, the branded app, and advanced nutrition are paid add-ons.
Is there a free Trainerize plan?
Yes. Trainerize has a Basic Free plan, but it is capped at 1 client, so it works for testing the product rather than running a business. There is also a 30-day free trial of the paid plans with no credit card required. If you want a free tier you can actually coach a small group on, a few competitors offer more generous free plans, but Trainerize's free option is real and never expires for that single client.
Does the Trainerize branded app cost extra?
On the Pro plan, yes. The Custom Branded App is a one-time fee of USD 169, paid on top of your Pro subscription. It is a single payment rather than a recurring charge. On the Studio Plus plan the branded app is included at no separate cost. So whether the branded app is an extra cost depends entirely on which plan you are on.
What is the real all-in cost of Trainerize?
Take the plan price, then add the features you will use. A typical Pro coach adds USD 10/mo for Stripe payments, USD 20 to 45/mo for Advanced Nutrition, and a one-time USD 169 for the branded app. So a Pro plan advertised from USD 25/mo can land closer to USD 50 to 80/mo once payments and nutrition are on, with the app fee on top in month one.
Why is my Trainerize bill higher than the advertised price?
Because the headline plan price does not include the add-ons most coaches need. Taking payments (USD 10/mo on Grow and Pro), the branded app (USD 169 one-time on Pro), and advanced nutrition (USD 20 to 45/mo) are separate from the base subscription. The Pro plan price also rises as your client cap increases across the band, so adding clients pushes the base cost up too. The all-in figure is the plan price plus every add-on you actually use.
What language is Trainerize available in?
Trainerize is available in English only, per its own help center. You can customize program, workout, and exercise text yourself, but there is no multi-language interface for the coach or the client. If you coach in Danish, Norwegian, Swedish, Finnish, or German, a platform with a native-language UI will feel very different to your clients.
How does Coachway pricing compare to Trainerize?
Coachway uses predictable per-client pricing: EUR 69/mo for up to 5 clients, then EUR 9 per additional active client, with all features included rather than sold as add-ons. The workout builder, meal planner, check-ins, chat, and the client app in six languages are all in the base price. You keep your own Stripe so client payments flow directly to you; the optional built-in payment system carries about 2.4% only if you use it.
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