Kahunas vs Exercise.com: price, apps and who each one sells to.

the arithmetic

Kahunas vs Exercise.com price at 10, 25, 50 and 100 clients

Kahunas bills one price per seat for all your seats, and a seat is an active client or a team member (kahunas.io/pricing, checked 12 November 2026). The ladder in US dollars before tax: 5.00 for 3 to 24 seats, 2.50 for 25 to 49, 2.00 for 50 to 99, 1.50 for 100 to 199, 1.00 for 200 to 999, 0.50 from 1,000. Kahunas bills a bigger tier when it costs the same or less. At each count below the next tier up costs more, so the plain sum stands.

These count clients only. Add a seat for each team member who is not archived. They leave out Stripe or PayPal fees.

Exercise.com's column is empty because it publishes no price. Its pricing page, exercise.com/platform/pricing, shows no plan and no figure. It says: "No matter what type of fitness business you run, we have a package to help your fitness business succeed. Get a quote today." The Get a Quote button leads to a Book Demo page. So instead of a price, it asks you to talk to its team. We found no per-client or per-month figure on any page we read, and we do not guess one.

If you ask for a quote, get it in writing with the apps, each module, payment fees, setup, the contract term and how to cancel. Coachway costs more per client than Kahunas at every count above, so if the monthly bill is your only measure, Kahunas's published figures are low. Ours are on our pricing page.

client app and branding

The client app: a web app, or your own store apps

This is the sharpest difference between the two. Kahunas says its 2.0 update rebuilt the platform "around one client app that installs from your link in three taps" (kahunas.io/blog/kahunas-2-0, updated 28 October 2026). Our Kahunas 2.0 explainer covers the rest of the update. Kahunas says that if a business still uses its legacy mobile apps, its clients keep those apps (help.kahunas.app, installing the Kahunas app, checked 12 November 2026).

On branding, Kahunas says its branded app is "included from 200 clients": your logo and brand colour go on the client app, the home screen icon, the login page and your coach portal, "with no developers and no store listing" (kahunas.io/features/branded-app, checked 12 November 2026).

Exercise.com takes the other route. It says it builds "iOS, Android, and web" apps with "your brand front and center" and your brand "in the Apple App and Android Play stores" (exercise.com/platform/custom-branded-apps). Its Managed Apps page says it creates and manages your Apple Developer account and pays the fee. None of these pages give a price for the branded app, and none say whether it depends on a plan.

So if a store listing under your own name is a must, Exercise.com says it offers one, and Kahunas's branded app page says its branded app has no store listing. If it is a nice-to-have, ask whether a web app is enough for your clients.

the coaching work

Training, nutrition and check-ins

Training. Kahunas calls its workout builder part of every plan and says it comes with "1,700+ exercise videos", with your own added by video upload or YouTube link (kahunas.io/features/workouts). Exercise.com has a workout plan creator, a workout logger that lists supersets, circuits, rounds, rep max progressions and alternate exercises, and an exercise library of pre-built videos or your own. Its library page gives no exercise count. Both list a workout builder, an exercise library you can add your own videos to, and set logging.

Nutrition. Kahunas says nutrition plans are on every plan, with "over 1.5 million foods", macro targets, meal swaps and barcode scanning, and Recipes from 25 seats (kahunas.io/features/nutrition, kahunas.io/pricing). Exercise.com's online training and plan creator pages say clients and trainers can "track nutrition", and its help centre has guides on assigning nutrition goals to a client and viewing a client's nutrition log. Its platform menu lists no meal-planning or recipe item. If you write full meal plans for clients, ask Exercise.com to show you how.

Check-ins. Kahunas says "every answer lands in one inbox next to their last check-in, so you see what moved and reply in the same place", with check-in forms on every plan (kahunas.io/features/check-ins). Be careful with the word on the Exercise.com side. Its Check-Ins page is about gym attendance: members checking in by app, kiosk or front desk. For client progress it has separate pages for assessments, progress photos and habit tracking. A weekly check-in form with a review inbox is not described on the pages we read.

money and trial

Payments and the trial

Kahunas says clients "pay you through your own Stripe or PayPal account, and Kahunas takes no cut", so you pay only Stripe's or PayPal's usual fees (kahunas.io/pricing, checked 12 November 2026). That is 0% commission.

Exercise.com's payment processing page lists subscription management, commission splits for trainers, multi-location management, instant payouts and point of sale, and says its payments infrastructure is PCI Level 1 compliant. It gives no fee figures. Its help centre has a guide titled "How to Connect to Stripe", but neither page says what a payment costs you in total, so ask for that with the quote.

On the trial, Kahunas offers 14 days and says Stripe takes your card at sign-up, shows the date of the first charge and charges nothing until the trial ends. Its feature pages add "14-day free trial, then a 3-month money-back guarantee" (kahunas.io/features/workouts, checked 12 November 2026). On Exercise.com, the pages we read offer Get a Quote and Book Demo and mention no free trial.

moving in

What each says about moving in

Exercise.com says: "We offer done-for-you migration from every software platform." It adds that "your clients payment, package, and other data will all be imported" and "Our team of experts will migrate your data!" (exercise.com/platform/pricing, checked 12 November 2026). That is Exercise.com's marketing line. It does not say how long a move takes or what it costs, so make those questions for the demo call.

Kahunas is the platform you would be leaving, so what matters is what it documents for getting your data out. Its help centre explains a data copy per client as a zip with check-ins, form answers, workout and nutrition logs, measurements, photos and files, where chat messages are not included yet, and a copy of your own account data that Kahunas support prepares and emails "within one month" (help.kahunas.app, client data requests, checked 12 November 2026). A coach starts the account copy from "Request a copy of my data" in Kahunas, and support prepares it. None of its 35 help guides covers importing clients from another platform. Our guide on how to switch from Kahunas walks through the steps.

a third option

Where Coachway fits, and where it does not

Coachway is built for online fitness and nutrition coaches. It is one of the Kahunas alternatives a coach can weigh next to Exercise.com, so here is the plain version.

Where it fits

• Client list, chat, check-in and meal plan on one screen, with filters for new or missing check-ins, unread messages and failed payments.
• A check-in opens as one card beside the chat: weight and ratings with the change since last time, photos, answers, and a button to mark it reviewed.
• A meal planner built on 1,100+ recipes and 3,900+ ingredients with macros worked out as you build, and 1,700+ library exercises with demos, plus your own.
• The client app and the coach dashboard come in eight languages: English, Danish, Norwegian, Swedish, Finnish, German, Dutch and Spanish. Native-speaking coaches reviewed the Danish, Norwegian, Swedish, Finnish and German versions.
• One plan with no feature tiers, and a real person replies the same day on weekdays.

Where it does not

• Kahunas costs less per client at every count in the table above. Coachway has no free plan.
• Coachway has no white-label app and no store app under your name. Your logo and brand colours go on the progress images you share, not inside the client app.
• Payments run on your own Stripe account, and Coachway takes 2.4% per transaction plus Stripe's fees. Kahunas states 0% commission, so on payments Kahunas is cheaper.
• We do not claim to cover what Exercise.com's menu lists for gyms, such as booking, memberships, door access or point of sale. If you run a facility, Coachway is not the comparison to make.

If you come from Kahunas, we tell you what can move before anything changes, and client payment subscriptions do not move: they are set up again on your own Stripe. For the head to head with this rival, see Coachway vs Exercise.com.