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comparison · for online fitness coaches

The best CoachPlan alternatives for Danish coaches.

CoachPlan is a Danish platform with low flat prices, a 30-day no-card trial, a branded web app on every plan and multi-trainer teams. Its plans start at DKK 249 a month for 10 clients. This guide is for coaches who want something different on one of those jobs.

By Markus Evers · Checked October 2026

How this comparison is made: we checked every platform's pricing and features against its own live website, terms and help pages in October 2026, and cite them. We build Coachway, so we flag it wherever it appears. Browse all platform comparisons.

the short version

Matched to what CoachPlan coaches use: for nutrition and clients across the Nordics, Coachway (app-store client app in six languages, 1,100+ recipes); for a lower price with unlimited clients, Trainero; for a free start, Everfit; for an own-brand app store listing, HubFit; for wearables, 1FIT.

why coaches shop around

Why coaches look for a CoachPlan alternative.

CoachPlan lists flat tiers by trainers and clients, a branded web app, meal plans on a Danish food database, group chat, client journals and a storefront. The alternatives below are matched to those jobs.

CoachPlan (Denmark) fits a Danish trainer, clinic or small team on a tight budget with mostly Danish clients. The reasons coaches still compare it with other platforms usually come down to fit:

  • An app-store app. CoachPlan's client app installs from the browser to the home screen rather than from the App Store or Google Play.
  • Clients outside Denmark. CoachPlan does not publish a list of client-app languages. Coachway's client app runs in Danish, Norwegian, Swedish, Finnish, German and English.
  • Nutrition depth. Coachway lists 3,900+ ingredients, 1,100+ recipes and barcode logging for clients.
at a glance

CoachPlan and the alternatives, side by side.

From each vendor's own pricing page, terms or help centre, checked in October 2026. Prices in each vendor's own currency.

Platform How you pay Trial Fee on client payments Client-app languages
CoachPlanDenmark Starter DKK 249/mo (10 clients), Grow 449 (35), Pro 749 (100), Unlimited 1,999 30 days, no card, month to month 1.5% on top of Stripe fees on DKK and EUR accounts; 2.5% on SEK, NOK and CHF accounts for now Danish interface on its Danish site, plus an English site; app-language list not published
CoachwayCopenhagen, Denmark Platform only: EUR 69/mo incl. 5 clients, then EUR 9 per client (DKK 499 + 65, NOK 799 + 99, SEK 749 + 99). Growth partnership: revenue share from 20% and down, depending on the size of the coach 14 days, card required, nothing charged on day one 2.4% on payments run through Coachway, paid into your own Stripe account Client app in Danish, Norwegian, Swedish, Finnish, German and English; each client picks. Coach dashboard in English
TraineroVantaa, Finland Premium EUR 30/mo (up to 200 plans), Ultra EUR 60/mo (up to 600 plans), unlimited clients; white label by quote 14 days Not published; the online store pays you through your own provider Client-app page names Danish, Norwegian, Swedish and Finnish among its interface languages
EverfitSan Francisco, United States USD. Free up to 5 clients; Pro from $19/mo (5 clients) to $290/mo (300); Studio $105 to $430/mo (50 to 500); white label on Enterprise quote 30 days, no card, plus a free 5-client plan Payments add-on $9/mo plus processing fees incl. Stripe (Norway 3.7% + 2 kr, Denmark 3.5% + DKK 1.8 on domestic cards) Client app in English, French, Spanish, German, Dutch and Italian
HubFitUnited Arab Emirates USD. Standard $39/mo (50 clients), Premium $69 (100), Ultimate $119 (100) up to $419 (500); own-brand app +$189/mo 14 days Through your own Stripe from Premium; HubFit says it adds no transaction markup (Stripe fees apply) Client app in 10 languages including English and Norwegian
1FITUnited Kingdom GBP. Basic from GBP 40/mo (10 clients), Growth from GBP 60 (10), Scale from GBP 175 (75), then GBP 4 per extra client; Enterprise from GBP 295 unlimited 7 days 1% on payments through 1FIT Pay (Growth and up), plus Stripe fees Client-app languages not published

The first row is CoachPlan itself, for reference. For the eight Nordic platforms in one place, see the best coaching software in Scandinavia.

the shortlist

The 5 best CoachPlan alternatives, by what you need.

Each pick is matched to a job coaches use CoachPlan for. Strengths first, then the one thing to check before you sign.

2. Best for a low price with unlimited clients

Trainero

EUR 30 or 60 a month, unlimited clients and co-trainers, groups and booking.

Based in: Vantaa, Finland. How you pay: Premium EUR 30/mo (up to 200 plans), Ultra EUR 60/mo (up to 600 plans), unlimited clients; white label by quote.

  • Flat price with unlimited clients, groups and co-trainers
  • Online store with Nordic payment methods such as Swish, Klarna and Paytrail
  • 2,000+ exercises with video and 4,000+ food items
  • Groups with a discussion wall and a booking calendar
Trial14 days
Check before signingThe plan cap counts the plans you have created, not a monthly allowance; deleting plans frees up room.

Fits: A coach or small gym with many clients on shared programs. See Coachway vs Trainero.

3. Best for a free start

Everfit

Free for 5 clients, then published per-client prices; Stripe payments available in Denmark.

Based in: San Francisco, United States. How you pay: USD. Free up to 5 clients; Pro from $19/mo (5 clients) to $290/mo (300); Studio $105 to $430/mo (50 to 500); white label on Enterprise quote.

  • Free plan for up to 5 clients and a 30-day trial with no card
  • Published per-client price scale from 5 to 500 clients
  • AI workout builder, meal logging, habits, forms, booking and community forums
  • Logo and colours in the client app from Pro; full white label on Enterprise
Trial30 days, no card, plus a free 5-client plan
Check before signingAdd-ons cost extra: payments $9/mo plus fees, meal plans and recipe books $39/mo, automations from $29/mo. No Nordic client-app language published.

Fits: A coach who wants a mature, workout-first platform with a free starting tier and clients in English or Western European languages.

4. Best for an own-brand app store listing

HubFit

Own-brand App Store and Google Play app as an add-on, plans from USD 39 for 50 clients.

Based in: United Arab Emirates. How you pay: USD. Standard $39/mo (50 clients), Premium $69 (100), Ultimate $119 (100) up to $419 (500); own-brand app +$189/mo.

  • Standard plan USD 39 a month includes up to 50 clients
  • Own-brand App Store and Google Play app as an add-on, no setup fee
  • Recipe books, challenges and AI meal and workout tools from Premium
  • Group chats, community forums and broadcasts on Ultimate
Trial14 days
Check before signingIts terms say subscription fees are non-refundable, and gyms and studios need a custom plan. No Danish, Swedish or Finnish client-app language published.

Fits: A solo online coach who wants 50 clients included on the entry plan, or an own-brand app.

5. Pick for wearable data

1FIT

Connects Apple Health, Garmin, Oura, WHOOP and Polar.

Based in: United Kingdom. How you pay: GBP. Basic from GBP 40/mo (10 clients), Growth from GBP 60 (10), Scale from GBP 175 (75), then GBP 4 per extra client; Enterprise from GBP 295 unlimited.

  • Per-client pricing published in GBP
  • Wearable connections including Apple Health, Garmin, Oura, WHOOP and Polar
  • Training, nutrition, supplement and habit plans with check-ins
  • Built-in payments with a 1% platform fee
Trial7 days
Check before signingIts terms say subscription fees are non-refundable and plans auto-renew. Client-app languages are not published.

Fits: A UK or English-speaking coach who wants wearables and payments in one place.

if you only read one section

How to choose your CoachPlan alternative.

  • Nutrition is central and your clients are across the Nordics. Coachway.
  • You want a low subscription with many clients on shared programs. Trainero (within its 600-plan cap).
  • You want your own app store listing. HubFit.
  • You want to start free. Everfit.
see it for yourself

What Coachway looks like in practice.

Meal plans, check-ins, training and chat for each client on one screen, with the client app in their own language.

See the real product

Coachway meal plan - daily calories and macros with recipe cards and dietary tags

Nutrition - Drag in real recipes, let the macros balance, and send a plan that looks hand-made.

the real difference

Features are not the deciding factor. The workflow is.

A longer feature list is easy to win on a comparison table. It is not the question that decides your week. What decides it is how fast you can run the actual work, week after week: following up a client, sending video feedback, and reviewing a weekly check-in. Coachway is built from working hands-on with online fitness coaches scaling past 1,000 clients, where shaving minutes off every client interaction is the whole game.

The entire product is tuned for one outcome: handle more clients, at a higher satisfaction rate, in less time. A smoother workflow is not just cheaper for you, it is a better experience for the client, and that is what keeps clients paying for longer.

check-ins

Review a weekly check-in in 3 to 5 minutes, with notes, data, photos, and exercise history in one view.

follow-up

Messages, video feedback, and plan tweaks happen from one tab, not six different tools.

automation

Automatic reminders run the cadence, and smart send holds a message back if the client has an unread message, so the experience stays personal.

See how many hours you would save each week
questions coaches actually ask

Frequently asked.

What is the best CoachPlan alternative?

For nutrition and clients across the Nordics, Coachway. For a lower price with unlimited clients, Trainero. For an own-brand app store listing, HubFit.

How much does CoachPlan cost?

Starter DKK 249 a month (1 trainer, 10 clients), Grow DKK 449 (3 trainers, 35 clients), Pro DKK 749 (6 trainers, 100 clients) and Unlimited DKK 1,999, plus 1.5% on client payments on top of Stripe (coachplan.dk/priser, October 2026).

Is CoachPlan cheaper than Coachway?

Yes, on subscription price at every client count. At 30 clients CoachPlan Grow is DKK 449 a month and Coachway is DKK 2,124 (DKK 499 + 25 x 65). See Coachway vs CoachPlan for what the difference includes.

Sources: each vendor's own pricing page, terms and help centre, including CoachPlan, Trainero, Everfit, HubFit, 1FIT. Checked October 2026; confirm current figures with each provider before you commit. Thinking of moving? Read how to migrate clients between coaching platforms.

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