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comparison · for online fitness coaches

The best My PT Hub alternatives for online coaches in 2026.

My PT Hub is UK-built, claims 200,000+ coaches, and its flat-rate Premium plan with unlimited clients is the cheapest way on this list to run a big client base. For plenty of coaches it is the right tool. This guide is for the ones it does not fit. It names the strongest My PT Hub alternatives an online fitness coach actually runs a business on, it is honest about where My PT Hub genuinely wins on price, and it is clear about which buyer each alternative serves best. The short version: coaches leave for product depth, branding, and language, not price, and Coachway is the focused European pick for that fit.

By Markus Evers · Updated June 2026

How this comparison is made: we check every competitor's pricing and features against their live websites and re-verify them on a recurring basis. Coachway is our product - we flag it where it appears, we credit real competitor strengths, and we say who each platform fits better than us. Browse all platform comparisons.

the short version

The best My PT Hub alternatives in 2026 are Coachway, PT Distinction, TrueCoach, Everfit, and HubFit. Coachway is the strongest pick for product depth: branded app included, native-language UI in six languages, and your own Stripe. My PT Hub Premium (about EUR 59/month, unlimited clients) stays the cheapest at high client counts.

The best My PT Hub alternatives depend on why you are leaving. If it is price, you probably should not leave: My PT Hub Premium at about EUR 59 per month with unlimited clients is genuinely cheaper than any per-client platform once your client base is large. If it is product depth, branding, or language, the picture changes. If you are an online fitness coach who wants a deeper workout builder, real nutrition tooling, a native-language branded app included, and payments through your own Stripe from day one, choose Coachway: it focuses purely on the online fitness coaching workflow, handling everything around one client from one tab instead of six. For nutrition-led coaching in English markets, PT Distinction. For simple, fast workout delivery, TrueCoach. For a free start, Everfit. For a transparent all-in-one that also serves teams, HubFit. The full breakdown, with pricing and honest trade-offs, is below.

why coaches shop around

Why coaches look for a My PT Hub alternative.

First, credit where it is due. My PT Hub, UK-built in West Sussex and claiming 200,000+ coaches, has earned its position. The flat-rate pricing is the standout: Starter at about EUR 25 per month, Premium at about EUR 59 per month with unlimited clients, workouts, and nutrition plans, and Ultimate at about EUR 215 per month with extra trainer seats. There is a 30-day free trial with no card required, and the integration list is broad: MyFitnessPal, Apple Health, Apple Watch, Fitbit, and Google Fit all sync directly. If your client base is large and subscription cost is the deciding factor, it is genuinely hard to beat. So this is not a list of reasons My PT Hub is bad. It is a list of fits it serves less well, because almost every coach who shops for an alternative is doing it for product depth rather than price. The most common reasons online fitness coaches look for an alternative to My PT Hub are:

  • Workout builder friction. Reviewers cite duplicate exercises in the library, slow search, and a builder that takes more clicks than it should once you program for many clients a week.
  • A clunky nutrition interface. The nutrition tooling covers the basics, but reviewers describe the interface as dated and fiddly compared to newer platforms with full recipe and ingredient databases.
  • The programs-versus-workouts structure. Reviewers cite the split between programs and workouts as confusing, especially for new coaches building their first templates.
  • Promo pricing that jumps. The heavily discounted first 2 months (currently 70% off Premium) give way to the standing rate, and reviewers mention the jump as an unwelcome surprise at month three.
  • A branded app as an add-on, not bundled. The custom-branded client app is a one-time paid add-on of about EUR 95 on Premium. Coaches who want their brand included from day one look elsewhere.
  • Native-language UI for Nordic or DACH clients. My PT Hub is English-first. If you coach in Danish, Norwegian, Swedish, Finnish, or German, an English-only interface on your client's phone quietly costs you on experience and trust.

If none of those apply to you, My PT Hub may well be the right call and you can stop reading here. If one or more do, the alternatives below are ranked by how well they answer those specific fits. For the wider category beyond My PT Hub-style tools, our roundup of the best online coaching platforms for fitness coaches goes broader still.

at a glance

The alternatives, compared.

Platform Best for Pricing Branded app
CoachwayFocused European online fitness coachEUR 69/mo (up to 5 clients) + EUR 9/extraIncluded
My PT HubFlat-rate value for big client basesAbout EUR 25 to EUR 215/mo, unlimited clients on PremiumOne-time paid add-on (about EUR 95) on Premium
PT DistinctionNutrition-led, English-speaking marketsUSD 19.90 (3 clients) to USD 89.90 (50), + USD 1.60/client past 50Available
TrueCoachSimple, fast workout deliveryAbout USD 30 to 165/mo (USD 26 to 137 annual)Higher tiers
EverfitBrand-new coaches, free startFree, paid to about USD 430/moHigher tiers
HubFitTransparent all-in-one for solo coaches and teamsPremium from about USD 69/mo, Ultimate to about USD 419/mo at 500 clientsFrom Premium (about USD 69/mo)

A note on the My PT Hub numbers: the standing rates above are what you pay after the heavily discounted first 2 months, so run your math on the standing rate, not the promo. Pricing and features change, so confirm the current numbers with each provider before you commit. For the full feature checklist behind these picks, see our online coaching platform guide.

02 · best flat-rate value for big client bases

My PT Hub

Yes, the platform this article is about belongs on its own shortlist, because for one buyer it is still the right answer. My PT Hub is UK-built in West Sussex, claims 200,000+ coaches, and its Premium plan at about EUR 59 per month covers unlimited clients, workouts, and nutrition plans. At 40, 60, or 100 clients, nothing else on this list comes close on subscription price. The integration list is broad too: MyFitnessPal, Apple Health, Apple Watch, Fitbit, and Google Fit all sync directly, and there is a 30-day free trial with no card required. The honest caveats are the ones reviewers keep raising: a workout builder with duplicate exercises and slow search, a nutrition interface that feels dated, a confusing programs-versus-workouts structure, and promo pricing where 70% off the first 2 months gives way to the standing rate. The custom-branded app is a one-time paid add-on of about EUR 95 on Premium rather than bundled, with the full white-label app a separate monthly add-on.

PricingAbout EUR 25 (Starter, 3 clients), EUR 59 (Premium, unlimited clients), EUR 215 (Ultimate) per month. Discounted first 2 months, standing rate after.
Best forHigh client counts where flat-rate subscription cost is the deciding factor.
Branded app or StripeBranded app is a one-time paid add-on (about EUR 95) on Premium; white-label app is a monthly add-on; payments via Stripe.
IntegrationsMyFitnessPal, Apple Health, Apple Watch, Fitbit, Google Fit.

The trade-off: The price is the product. If the reviewer-cited friction in the workout builder, nutrition interface, and program structure does not slow you down, the flat-rate value at volume is unbeatable. If it does, you are saving money on the subscription and paying it back in hours every week.

03 · best for nutrition-led english markets

PT Distinction

If you are leaving My PT Hub because the nutrition side felt clunky, PT Distinction is the most direct answer for coaches working in English. This UK-built platform has genuinely deep nutrition and habit tooling and a generous 1-month free trial. It is presented in English with no advertised native-language localization. If a large share of your coaching is nutrition and behavior change rather than just programming, the planning depth here holds up against anything on the list, and our My PT Hub vs PT Distinction head-to-head breaks the two down side by side. Pricing steps by client count: USD 19.90 per month for 3 clients, USD 59.90 for 25, USD 89.90 for 50, then USD 1.60 per client past 50, so it stays reasonable as the client base grows.

PricingUSD 19.90/mo (3 clients), USD 59.90 (25), USD 89.90 (50), then USD 1.60 per client past 50. 1-month free trial.
Best forNutrition-led coaches in the UK and English-speaking markets.
Branded app or StripeBranded app available.
LanguagesPresented in English; no native-language localization advertised.

The trade-off: It has a more established interface than the newest platforms, and it does not advertise Nordic or DACH localization, so non-English markets are not the natural fit. Past 50 clients the per-client fee also means it no longer undercuts My PT Hub's flat rate.

04 · best for simple workout delivery

TrueCoach

TrueCoach is the cleanest answer if your main My PT Hub complaint was the workout builder itself. It is focused on getting a training program in front of a client with minimum fuss, backed by a large exercise video library and a fast, uncluttered programming flow. It is owned by the Xplor group, the larger gym-software company, so the roadmap and pricing direction are set above the immediate team. Pricing is per-coach, charged by the number of active clients you carry. If you are weighing these two directly, our My PT Hub vs TrueCoach head-to-head breaks them down side by side, and if TrueCoach is your main contender, our guide to the best TrueCoach alternatives weighs it against the rest of the field.

PricingAbout USD 30 to 165 per month (USD 26 to 137 billed annually), depending on client tier.
Best forCoaches who want simple workout delivery and a strong video library.
Branded app or StripeBranded app included on the higher (Standard/Pro) tiers.
LanguagesEnglish.

The trade-off: Light on nutrition and light on automations, so a coach leaving My PT Hub for its all-in-one breadth would be trading down on scope, and like My PT Hub it is English-first.

05 · best free starter tier

Everfit

Everfit is a solid, modern platform with a genuinely useful free starter tier and paid plans that scale to around USD 430 per month. It is a strong fit for a coach leaving My PT Hub who wants to keep costs near zero while testing a switch, with workout and habit features that feel current rather than legacy. The free tier makes it the lowest-risk way on this list to see whether a newer interface actually fixes the friction you are leaving behind, and our Everfit vs My PT Hub comparison weighs the two directly if these are your final two.

PricingFree starter tier, paid up to around USD 430 per month.
Best forCoaches who want to start free and test a switch before committing budget.
Branded app or StripeBranded app on higher tiers.
FocusWorkout and habit-first coaching.

The trade-off: The free tier is great to start with, but coaches graduate to paid quickly to unlock programming depth and the branded app, and at the higher tiers the cost comparison with My PT Hub's flat EUR 59 swings hard the other way.

06 · best transparent all-in-one

HubFit

HubFit is a genuinely strong all-in-one with clearly published tiered pricing and a modern feature set: training, nutrition, check-ins, habit tracking, and team and multi-coach management on higher tiers. The branded app and client payments unlock on the Premium tier from about USD 69 per month, with payments running through the coach's own connected Stripe account, and the Ultimate tier scales to around USD 419 per month at 500 clients. If you value habit and challenge-led engagement and want every price published up front, it is one of the easiest platforms here to recommend. For a closer look at how HubFit compares against the wider field, our dedicated breakdown goes tier by tier.

PricingTiered; branded app and payments from Premium at about USD 69 per month, Ultimate scaling to about USD 419 per month at 500 clients.
Best forCoaches and teams who want a transparent, published-price all-in-one with habit and challenge engagement.
Branded app or StripeBranded app and payments from Premium (about USD 69/mo and up); coaches connect their own Stripe.
FocusAll-in-one for solo coaches, gyms, and teams.

The trade-off: The branded app and payments sit behind the Premium tier rather than the entry plan, and at high client counts the Ultimate tier costs many times My PT Hub's flat rate. It also serves solo coaches, gyms, and teams alike, so it spans a broad audience rather than specializing in the solo online coach's exact workflow.

if you only read one section

How to choose your My PT Hub alternative.

The fair way to choose is to start from the exact friction that made you shop around, then pick the platform that answers it most directly. Write down the one or two things that slow you down in My PT Hub, and match them below. Most of these tools are good, and My PT Hub itself is a strong choice for the coaches it suits, so this is about fit, not winners and losers.

  • You want deeper builders, a native-language branded app included, and your own Stripe from day one. Coachway. It is the only one here built solely around the fitness coaching workflow, with a UI reviewed by native speakers across six languages, nutrition with 1,100+ recipes, a branded app included, and predictable per-client pricing.
  • Your client base is large and the monthly bill is the deciding factor. Stay on My PT Hub Premium. About EUR 59 per month for unlimited clients is genuinely the best flat-rate value on this list, and it is fine to stay.
  • You left because nutrition felt clunky and you coach in English. PT Distinction.
  • The workout builder was the friction and you want the cleanest programming flow. TrueCoach.
  • You want to test a switch without spending anything. Everfit's free tier, then graduate.
  • You want a transparent, published-price all-in-one that also serves teams. HubFit, from its Premium tier up.

If the workout builder is the deciding factor in either direction, our breakdown of the best workout builder apps for online personal trainers compares programming primitives and exercise libraries head to head, and you can sanity-check the per-client math against current Coachway pricing.

questions coaches actually ask

Frequently asked.

What is the best My PT Hub alternative for online coaches?

There is no single best for everyone. Coaches usually look beyond My PT Hub for product depth, not price: reviewers cite a clunky workout builder, a dated nutrition interface, and a confusing programs-versus-workouts structure. Coachway is the strongest pick for a focused fitness workflow: branded app included, a UI in six native languages, nutrition with 1,100+ recipes, and your own Stripe. PT Distinction suits nutrition-led English markets, TrueCoach simple workouts, Everfit a free start, and HubFit teams.

Why do coaches look for an alternative to My PT Hub?

Rarely over price, where My PT Hub is hard to beat, and usually over product depth. Reviewers cite a clunky workout builder with duplicate exercises and slow search, a dated nutrition interface, and a confusing programs-versus-workouts split. The custom-branded app is also a one-time EUR 95 add-on rather than bundled, and the English-first interface pushes coaches with Nordic or German-speaking clients to seek a native-language app.

Is My PT Hub cheaper than per-client platforms like Coachway?

At high client counts, yes. My PT Hub Premium is about EUR 59 per month with unlimited clients, while Coachway is EUR 69 per month for up to 5 clients plus EUR 9 per additional client, so 30 clients cost EUR 294 against EUR 59 on Premium. On raw subscription price at volume, My PT Hub wins. The case for switching is product: a deeper workout builder, nutrition with 1,100+ recipes and 3,900+ ingredients, a branded app and six-language native UI included, and your own Stripe.

Is there a My PT Hub alternative with a branded app included?

Yes. On My PT Hub the custom-branded app is a one-time EUR 95 add-on on Premium, a common reason coaches compare alternatives. Coachway includes the branded app, so the client app carries your logo and colors with all core features from day one. HubFit bundles a branded app and payments from its Premium tier at about USD 69 per month, and Everfit and TrueCoach offer branded apps on higher tiers.

Is there a My PT Hub alternative with a native-language app for Nordic or German clients?

Yes. My PT Hub is UK-built and English-first, and none of PT Distinction, TrueCoach, or Everfit advertise a native-language Nordic UI; HubFit supports 10 languages including Norwegian, but not Danish, Swedish, Finnish, or German. Coachway is the European-built exception: the UI is native-reviewed in English, Danish, Norwegian, Swedish, Finnish, and German, the branded app is included, and payments stay in the coach's own Stripe. That is the main reason Nordic and DACH coaches switch even though My PT Hub is cheaper at volume.

How much does My PT Hub cost in 2026?

My PT Hub lists at about EUR 25 to EUR 215 per month, but the all-in cost depends on add-ons. Tiers are Starter at EUR 25 per month (3 clients, 50 workouts, 50 nutrition plans), Premium at EUR 59 standing rate with unlimited clients (EUR 29.50 for the first 2 months at 70% off), and Ultimate at EUR 215. Add-ons stack: branded app EUR 95 one-time, full white-label app EUR 145 per month, extra trainers EUR 10 per month each, Check-Ins AI EUR 10 per month, Zapier EUR 18 per month. A Premium coach wanting white label and AI check-ins lands near EUR 214 per month, well above the EUR 59 headline.

What are the top alternatives to My PT Hub?

The top alternatives to My PT Hub for online fitness coaches in 2026 are Coachway, My PT Hub itself, PT Distinction, TrueCoach, Everfit, and HubFit. Coachway is the strongest pick for a focused European online fitness coach who wants deeper builders, a native-language branded app included, and payments through their own Stripe. My PT Hub stays the cheapest flat-rate option at high client counts. PT Distinction suits nutrition-led English markets, TrueCoach suits simple workout delivery, Everfit offers a free start, and HubFit is a transparent all-in-one that also serves teams.

My PT Hub vs TrueCoach: which is better?

For all-round business management with nutrition, payments, and unlimited clients at about EUR 59 per month, My PT Hub is the stronger platform; for pure client workout delivery with a faster, simpler programming flow, TrueCoach (about USD 30 to 165 per month) is better; Coachway covers both jobs with a branded app included.

Hexfit vs My PT Hub: which is better?

If you are weighing Hexfit against My PT Hub for client programs, billing, and video coaching, test both against your real week: My PT Hub offers a 30-day free trial with no card required, unlimited clients on Premium at about EUR 59 per month, and Stripe billing where you keep the payment relationship. Whichever you pick, confirm the branded app, nutrition depth, and language fit before committing; Coachway includes all three from day one.

the real difference

Features are not the deciding factor. The workflow is.

My PT Hub may match or beat Coachway on raw feature count, and that is fine. It is not the question that decides your week. What decides it is how fast you can run the actual work, week after week: following up a client, sending video feedback, and reviewing a weekly check-in. Coachway is built from working hands-on with online fitness coaches scaling past 1,000 clients, where shaving minutes off every client interaction is the whole game.

The entire product is tuned for one outcome: handle more clients, at a higher satisfaction rate, in less time. A smoother workflow is not just cheaper for you, it is a better experience for the client, and that is what keeps clients paying for longer.

check-ins

Review a weekly check-in in minutes, with notes, data, photos, and exercise history in one view.

follow-up

Messages, video feedback, and plan tweaks happen from one tab, not six different tools.

automation

Automatic reminders run the cadence, and a smart-send mode holds messages back when a client still has an unread one, so the experience stays personal.

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See the head-to-head

Want the direct head-to-head? Read Coachway vs MyPTHub for the side-by-side on pricing, the branded app, and support. For the numbers and add-ons in isolation, see the My PT Hub pricing breakdown, or the full My PT Hub review for the honest verdict.