My PT Hub pricing in 2026: plans and real cost.
My PT Hub keeps its pricing simple: three plans, with the working tier built on unlimited clients rather than a per-client ladder. The headline numbers are low, but a couple of things move the real cost, namely the tight caps on Starter and the fact that branding and extra trainers are paid add-ons. This guide lays out the plans in plain numbers, explains what the add-ons actually cost, and gives an honest look at where Coachway lands if predictable per-client pricing suits you better.
By Markus Evers · Updated June 2026
the short answer
My PT Hub costs EUR 25/mo for Starter (capped at 3 clients, 50 workouts, 50 nutrition plans), EUR 59/mo for Premium (unlimited clients, workouts, and nutrition plans), and EUR 215/mo for Ultimate (also unlimited, for larger or multi-trainer setups). All figures are in EUR as shown on the pricing page as of 2026; check the vendor pricing page for current rates. Premium is often promoted at 70% off your first 2 months, which lands it near EUR 29.50/mo at first before reverting to EUR 59. Every plan has a 30-day free trial with no card required. The thing to watch is the add-ons: a custom branded app is a one-time EUR 95, a full white-label app is EUR 145/mo, and extra trainers are EUR 10/mo each.
My PT Hub pricing plans, the full picture.
My PT Hub publishes three named tiers rather than a per-client ladder. The headline difference between them is client and content caps: Starter is tightly limited, while Premium and Ultimate are both unlimited. Here are the verified plans, in EUR as displayed on the pricing page as of 2026.
| Plan | Price | Clients | What to know |
|---|---|---|---|
| Starter | EUR 25/mo | Up to 3 clients | Capped at 3 clients, 50 workouts, and 50 nutrition plans. A test-the-water tier rather than a working one. |
| Premium | EUR 59/mo | Unlimited clients | Unlimited clients, workouts, and nutrition plans. The tier most working coaches actually land on. Often shown with a 70% off your first 2 months promo, which drops it to about EUR 29.50/mo at first. |
| Ultimate | EUR 215/mo | Unlimited clients | Also unlimited clients, workouts, and nutrition. Aimed at larger operations and multi-trainer setups rather than a solo coach. |
Annual billing lowers the per-month figure on each plan, and every tier includes a 30-day free trial with no card required. Pricing and promos change, so confirm the current figures on the vendor pricing page before you commit. For the wider field, see our ranked list of the best online coaching platforms for fitness coaches.
The add-ons that move the real cost.
The flat plan price is only part of the story. A few things you may assume are included are actually separate add-ons, and they are worth knowing before you compare My PT Hub to a platform that bundles everything.
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Branding is an add-on, not included
As of 2026 a custom branded app is a one-time EUR 95, and a full white-label app is a separate EUR 145 per month. So the branded client experience that many coaches want sits on top of the subscription rather than inside it. If branding matters to you from day one, factor that into the monthly math.
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Extra trainers and tools cost more
Additional trainers are EUR 10 per month each, Check-Ins AI is EUR 10 per month, and Zapier is EUR 18 per month. None of these are dealbreakers on their own, but they stack. If you run a small team or want AI check-ins and automation, the working price climbs above the headline plan figure.
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You keep your own Stripe
Payments run through Stripe, with the billing relationship staying on your own account, so client payments flow directly to you. That is a clean, coach-friendly model, and it is the same approach Coachway takes. Note that My PT Hub is English-first, with no localized interface, which is worth knowing if you coach in a non-English market.
how Coachway compares
How Coachway pricing compares.
The honest difference is the pricing shape and what is bundled. My PT Hub uses unlimited-client flat tiers, which can be cheaper at high client volume, but front-loads branding and extra trainers as paid add-ons. Coachway is EUR 69/mo for up to 5 clients, then EUR 9 per additional active client, with everything in the base price: a native branded client app for iOS and Android, a workout builder with 1,800+ exercises (supersets, dropsets, AMRAP, warm-up sets, per-set logging, rest timer, exercise video, templates, PR tracking), a meal planner with 1,100+ recipes on the coach side, structured check-ins reviewed in Power Panel, in-app chat and voice notes, and progress photos. Nothing is gated behind a branded-app fee or a per-trainer charge. Like My PT Hub, you keep your own Stripe account so client payments flow directly to you, and Coachway has an optional built-in payment system at about 2.4% only if you choose it. The interface is written and reviewed by native speakers in Danish, Norwegian, Swedish, Finnish, German and English, where My PT Hub is English-first. To be clear on scope, clients report their intake in check-ins rather than logging food in a client-side diary, and there is no native scheduler built in.
Consider Coachway if: you want branding and the full feature set in one predictable per-client price, or you coach in a Nordic, German, or EU market and want a native-language app. If you carry a high client count and are happy to bolt on branding separately, My PT Hub\'s unlimited tiers may still come out cheaper. See the deeper head-to-head in Coachway vs My PT Hub, the full My PT Hub review, the wider field in My PT Hub alternatives, or the Coachway pricing page.
My PT Hub pricing, frequently asked.
How much does My PT Hub cost?
My PT Hub has three EUR plans as of 2026: Starter at EUR 25 per month (3 clients, 50 workouts, 50 nutrition plans), Premium at EUR 59 per month with unlimited clients (often shown at 70% off the first 2 months, about EUR 29.50, then reverting to EUR 59), and Ultimate at EUR 215 per month. Every plan has a 30-day free trial with no card required. Confirm current rates on the vendor pricing page.
Is there a free My PT Hub trial?
Yes. My PT Hub offers a 30-day free trial on every plan, and the pricing page states no card details are required to start. There is no permanently free tier, but the trial is genuinely long, so you can run a real client workflow before paying. If a free-forever plan matters more to you than a long trial, some competitors offer one, usually with a tight client cap.
What is the difference between My PT Hub Starter, Premium, and Ultimate?
The difference is mostly caps. Starter at EUR 25 per month limits you to 3 clients, 50 workouts, and 50 nutrition plans, so most coaches outgrow it quickly. Premium at EUR 59 per month removes those caps with unlimited clients, workouts, and nutrition plans, which makes it the common working tier. Ultimate at EUR 215 per month is also unlimited but positioned for larger or multi-trainer operations.
Does My PT Hub charge extra for a branded app?
Yes, the branded experience is a paid add-on on top of your subscription. As of 2026 a custom branded app is a one-time fee of EUR 95, and a full white-label app is a separate EUR 145 per month. Other add-ons stack too: additional trainers at EUR 10 per month each, Check-Ins AI at EUR 10 per month, and Zapier at EUR 18 per month. So the plan price is not the full picture once you add branding.
How does My PT Hub handle payments?
My PT Hub processes client payments through Stripe. You connect or create your own Stripe account, and clients pay by card, Apple Pay, or Link, with the Stripe billing relationship staying with you. That means client payments flow to your own account rather than through the platform as a middleman. It is a clean model, and it is the same approach Coachway takes on payments.
How does Coachway pricing compare to My PT Hub?
Coachway uses predictable per-client pricing: EUR 69 per month for up to 5 clients, then EUR 9 per additional active client, with all features included. My PT Hub uses unlimited-client flat tiers, cheaper at high volume but front-loading branding and extra trainers as paid add-ons (EUR 95 one-time branded app, EUR 145 per month white label, EUR 10 per month per extra trainer). On Coachway the branded app and full feature set are in the base price, the UI is native-reviewed across six languages, and you keep your own Stripe.
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