Everfit vs My PT Hub: the honest comparison.

A free workout-first start vs flat-rate breadth.

It is worth being honest from the start: these are two genuinely capable tools, and the overlap on the core checklist is real. Both give you a workout builder, an exercise library, a client app, messaging, progress tracking, habit tracking, nutrition tooling, and payments. So on raw features they are closer than they look at first glance. The difference is design intent and how you pay. Everfit markets itself as an all-in-one coaching platform with a workout-and-habit-first feature set: AI-assisted workout programming, a mature exercise library, habit tracking, and a genuinely generous perpetual free tier, with nutrition, automation, and payments offered as paid add-ons on top of the base plan. My PT Hub, a UK company headquartered in West Sussex and now part of the EverCommerce group, leans toward a simple, low-cost, flat-rate model: unlimited clients, workouts, and nutrition plans on its mid tier, Stripe payments built in, and a recently added Check-Ins AI add-on. Neither approach is wrong. The right one depends on whether you value a clean workout-first core you can extend a la carte, or a flat monthly price that does not climb as your client list grows.

This comparison is built from operational experience working with online coaches over many years, rather than reading spec sheets. If you want the full feature checklist behind these criteria, our online coaching platform guide walks through the entire stack, and the companion piece on the best workout builder software for online coaches goes deeper on the programming side.

Pricing: free start plus add-ons vs flat rate with unlimited clients.

The two price very differently, and even in different currencies. Everfit starts with a perpetual free Starter tier for up to 5 clients, which is one of the more generous free plans in the category and includes the workout builder, exercise library, progress tracking, and messaging. From there, Pro scales by client count on a slider, from about USD 19 per month at 5 clients up to about USD 290 per month at 300 clients, with annual billing roughly 16 percent lower. There is also a Studio tier (from about USD 105 per month at 50 clients up to about USD 430 per month at 500 clients) and a custom Enterprise tier for 500+ clients. The catch to budget for: several things that come bundled elsewhere are paid add-ons on Everfit, including Meal Plans and Recipe Books (about USD 33 to 39 per month), Autoflow automation (about USD 24 to 29 per month), and Payments and Packages (about USD 8 to 9 per month). Everfit also offers a 30-day free trial with no credit card required.

My PT Hub shows three flat tiers, priced in euros on its live pricing page. Starter is EUR 25 per month for up to 3 clients, 50 workouts, and 50 nutrition plans. Premium is EUR 59 per month and lifts the caps to unlimited clients, workouts, and nutrition plans, which is the headline draw of the platform. Ultimate is EUR 215 per month, also unlimited. There is no perpetual free tier, but there is a 30-day free trial with no card details required on every plan, and My PT Hub frequently runs a promotion (recently 70 percent off the first 2 months on Premium). The branded app is a separate one-time EUR 95 add-on, a full white-label app is EUR 145 per month, and extras like additional trainer seats, Check-Ins AI, and Zapier are their own line items.

The honest takeaway: do the math on your actual client count and your add-on needs. Everfit can be free or very cheap to start and stays clean if you only need the workout core, but the slider and add-ons mount up as you grow. My PT Hub's Premium tier is a single flat number that does not climb with your client list, which can work out cheaper for a larger caseload, though branding and white-label are extra. For a different model again, Coachway uses predictable per-client pricing, EUR 69 per month for up to 5 active clients plus EUR 9 per additional active client, with training, nutrition, and check-ins in one and your own Stripe included; you can sanity-check that math against current Coachway pricing.

The feature differences that actually matter.

• Free tier vs flat rate. This is the clearest split. Everfit has a perpetual free Starter tier for up to 5 clients, so you can run a small caseload at no cost indefinitely, on top of a 30-day trial of the paid tiers. My PT Hub has no perpetual free tier, only a 30-day free trial, but its Premium tier removes client caps entirely for a flat EUR 59 per month. If starting free and growing slowly matters, Everfit has the edge; if you have a large list and want a price that does not scale, My PT Hub does.
• Nutrition. Both can handle nutrition, but they package it differently. On Everfit, nutrition is present but secondary to the workout-and-habit core, and meal plans are a paid add-on (about USD 33 to 39 per month), with a food journal on Pro and above. My PT Hub bundles a meal-plan builder and custom recipes into its plans and draws on a large food-item database (hundreds of thousands of items, largely via its MyFitnessPal integration), though coaches build their own meals and recipes rather than drawing from a large built-in recipe library. If you want unlimited nutrition plans without a separate add-on, My PT Hub's Premium tier includes them.
• Branded client app. Both treat branding as a paid upgrade. Everfit offers custom branding (your logo and colors) on Pro and Studio, not on the free Starter, and a full white-label standalone app only on Enterprise. My PT Hub sells a custom branded app as a one-time EUR 95 add-on and a full white-label app as a EUR 145 per month add-on. Budget for one of those paths on either platform if a branded app is important to you.
• Payments. Everfit's Payments and Packages is a paid add-on (about USD 8 to 9 per month), and the underlying processor is not confirmed on its pricing page. My PT Hub runs payments through Stripe out of the box: you connect or create a Stripe account, clients pay by card, Apple Pay, or Link, and you keep the billing relationship. If you want card payments built in without a separate add-on, My PT Hub has the simpler setup here.
• Integrations and wearables. My PT Hub integrates directly with Apple Health, Apple Watch, Google Fit, MyFitnessPal, and Fitbit, with some other devices syncing indirectly through those platforms; Garmin, for example, routes through Google Fit rather than connecting directly. Everfit centers on a clean workout-and-habit-first core with AI-assisted programming, a Zapier integration, and automation available as a paid add-on. Weigh which device and data integrations your clients actually use.
• Language. Everfit's coach interface is English-only, though its client app added several languages (French, Spanish, German, Dutch, Italian) in 2026; it does not include the Nordic languages. My PT Hub presents its site, app, and support center entirely in English with no language switcher. Neither publishes native-language client apps for the Nordic markets, so if your clients should see the app in their own Nordic language, that is a gap to weigh on both.

Which should you pick?

The decision comes down to a few honest questions: do you want to start free, how big is your client list, do you prefer add-ons or a single flat price, and how central is built-in payments to your setup? Here is the fair way to land it.

• You want to start free and keep costs low on a small caseload. Everfit. Its perpetual free Starter tier covers up to 5 clients, and Pro starts at about USD 19 per month, so you can grow gradually before paying much.
• You want a clean, workout-and-habit-first core with AI-assisted programming. Everfit. Its workout-first feature set and a la carte add-ons let you keep the base simple and add nutrition, automation, or payments only when you need them.
• You have a large client list and want a price that does not scale. My PT Hub. Its Premium tier removes client caps for a flat EUR 59 per month, which can beat a per-client or slider model once your client list gets big.
• You want Stripe payments built in without a separate add-on. My PT Hub over Everfit. Payments run through Stripe out of the box and you keep the billing relationship, where Everfit charges for payments as an add-on and leaves the processor unconfirmed.
• You want unlimited nutrition plans included rather than as a paid add-on. My PT Hub may suit you better, with a meal-plan builder, custom recipes, and a large food-item database on its unlimited tiers; Everfit charges separately for meal plans.
• You want training, nutrition, and check-ins in one and a client app in your clients' own language. Neither of these two is built for that head-on. Coachway is the honest third option here: training, nutrition, and weekly check-ins in one workflow, 1,100+ recipes and 3,900+ ingredients built in, your own Stripe, and a branded client app reviewed by native speakers across English, Danish, Norwegian, Swedish, Finnish, and German.

Still weighing it up? Our walkthrough on choosing an online coaching platform turns this into a step-by-step shortlist, and our Coachway vs Everfit and Coachway vs My PT Hub comparisons go deeper if either of these is on your shortlist next to Coachway.

Frequently asked.